3 founding spotsKlaviyo flows for Shopify food & drink brands

Turn first orders into regulars.

I design, write and build the automated Klaviyo emails that bring shoppers back: welcome series, abandoned checkout, reorder reminders. Built for brands people run out of and buy again.

Built in your own KlaviyoNothing goes live without your OKNo calls required
Ridgeline Roasters/Flows/Abandoned checkout
Live

PREVIEW · EMAIL 1

Example only. Ridgeline Roasters is a made-up brand used to show how a flow is set up.
Built in Klaviyo For stores on Shopify Copy approved in Google Docs Tested first on my own Shopify store
What I build

The emails that quietly sell while you roast, bottle and pack.

Every flow is written in your brand's voice, built in your Klaviyo account, and switched on only after you've approved it.

It starts with a free teardown

I join your list, browse, start checkout and leave. For 72 hours I log every email you send me, and the ones you don't. Then I record a short video walkthrough.

Joined the list from your popupSent
Welcome email with 10% codeSent
Viewed two products, leftNothing
Started checkout, leftNothing
Gap: no follow-up at the two moments shoppers are closest to buying. Example teardown.

Six flows, one system

Three founding flows first, the rest when you're ready.

Welcome series 4 emails
Abandoned checkout 3 emails
Browse abandonment 2 emails
Post-purchase 2–3
Reorder reminder 1–2
Win-back 2

You approve every word

Copy arrives in a Google Doc. Comment, edit, approve on your time.

Results from your dashboard

Measured in your own Klaviyo, not my screenshots.

$0 → ?flow revenue, 30 days
Illustration of the report view, not a client result.

Safe access, nothing more

You add me as a user. You can remove me any time.

Klaviyo, Manager role Yes
Your password Never
Shopify login Never
Billing Never
Process

About two weeks from yes to live.

No calls required. Everything runs through email and a shared doc.

Day 1–2

A one-page plan

Which flows I'll build, the terms in plain words, and dates. Nothing starts until you say yes.

Day 3–9

Copy in your voice

You add me to Klaviyo. A week later every email is in a Google Doc for you to edit or approve.

Day 10–14

Built, tested, live

I build and test on real phones and send you test emails. Flows go live after your OK; a report follows at 30 days.

Pricing

Simple, flat pricing. One risk-free way to start.

The founding offer costs nothing unless Klaviyo credits the flows with $1,500 in revenue.

Founding brand

3 spots
$0up front

For brands already on Klaviyo. You pay $500 only if Klaviyo attributes $1,500+ to these flows in the 30 days after the last one goes live.

  • Welcome, abandoned checkout, browse abandonment
  • You keep everything either way
  • No obligation afterward

Not a revenue guarantee. Terms go in a one-page agreement. In return: honest feedback and permission to share results, which you see first. I'll always say the work was free.

Flow build

$1,500one-time

All six flows, written and built for your store.

  • Six flows, written and built
  • Tested on real phones before launch
  • 30-day results report
  • Half to start, half before go-live

Monthly

$1,000/ month

Ongoing care for your flows, plus campaigns.

  • Flow upkeep and fixes
  • Four campaign emails a month
  • Monthly report with next steps
  • Month to month, 30 days' notice
Stalls, founder of Regulars by Stalls
Who you'll work with

Hi, I'm Stalls.

Regulars by Stalls is a one-person studio. You work with me directly, with no account managers and no handoffs, and I reply within one business day.

I'm new, so you won't find reviews here yet. What you can hold me to: every flow is built and tested on my own Shopify store first, results come from your own Klaviyo dashboard, and nothing goes live until you've seen it.

Stalls · Founder, Regulars by Stalls
FAQ

Questions, answered plainly.

I already have some of these flows. What counts?

Only the flows I build. If you already run one, I note what it made in the 30 days before, pause it when mine goes live so customers don't get both, and show the two side by side.

How is the $1,500 measured?

By the revenue Klaviyo attributes to the three founding flows in your account. Before go-live we turn on the setting that ignores automatic Apple Mail opens and write down your attribution settings so neither of us changes them. Attributed revenue can include some orders that would have happened anyway.

Do I need to be on Klaviyo?

For a founding spot, yes. If you're on Shopify Email or Mailchimp, I can quote the move to Klaviyo separately.

Do we have to get on calls?

No. Email and a shared Google Doc are enough. If you'd like a call, I'm happy to.

Who owns the emails?

You do. Founding brands keep everything from the day it goes live. Paid builds transfer to you once paid.

See what your store sends after someone leaves.

Send your store link. I'll shop it like a customer and send you a short video of everything that arrives, and everything that doesn't. Already got one from me? Just reply to that email.

Email me hello@regularsbystalls.com
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